Brand Building Wilhelmine FAIR FASHION
Brand Building for a sustainable fashionshop with Naming, Claim, Design and Brand Communication, sustainable Event-Strategy for social commitment.The shops sales streetwear and lady fashion from ecological production. The fashion fairtrade and the materials are made of organic cotton and have high social employee standards. The philosophy of the shop to connect to mindful people and to grow up urban culture. Fashion for babies and books are to share for social circulation.